Between 85% to 90% of all web site traffic comes from the search engines and many blog, article, video and other directory site. Using those handy-dandy submission services that will submit your site to 980 search engines for a mere $25.00 won't take care of this traffic. Just because your site is listed in the search engines won't mean that your customers can find it. In fact, several search engines will actually penalize your site for using that method. Only manual "search engine optimization and positioning" efforts end up working. This is because these efforts are custom tailored to your site and are designed to give the engines what they want and need in order to find your site among your competitors and other sites related to your category.
Search engine optimization and positioning is challenging at best. It's not a simple matter of adding a few tags that contain your important keywords. It is an art and a science, because it is applying creative techniques to an in-depth study of the search engines and directories.
SEO are the key to website promotion that makes your site easily accessible so customers can find you. When it comes to organic or White-Hat SEO, perhaps the regular updates by google changes the strategy of any SEO process. But what I can point out from the trends in the change is that Google and Search engines wants to show the best result which will add a value to the users. Not just any website coming through spam.
Xenis Infocom is committed to meeting the search engine optimization & positioning needs of your web site and proposes a campaign plan. Our goal will be to meet your Search Engine Optimization outsourcing needs thoroughly and professionally.
On project completion your web site will be more accessible on the Internet in terms of 1st page ranking for specific keywords across the major search engines.
We can provide following SEO services.
On Page Optimization (Checklist)
Always start with keyword selection, research and testing
Website Architecture (CSS is the more SEO Friendly)
Full Website Analysis
Competitor Website Analysis
Heading Tag (H1, H2 etc.)
Alt Tag(Image tag)
Site map generation(XML / HTML)
Robots.txt file creation
Google webmaster and Google Analytics account creation and verification
Canonical issue solve(.htaccess)
Solve 404 error
Off page Optimization (Checklist)
Search Engine Submission (Manual)
Directory Submission (Manual and very selective as per client requirement)
Web2.0 profile creation and blog submission (Editorial content)
Article submission (Editorial content)
Google Page Submission
Press Releases syndication
Classified Ad Posting
Video creation and promotion
PPT (power point presentation) creation and submission
Document creation (PDF) and sharing
RSS feed creation and submission
Guest posting (Very selective)
Info graphic creation and posting
Social media profile creation and promotion
Any folder should not have more than 30 files in it
All images should be in a folder called images
Page should be named after the top keyword, which is being targeted for that page.
Targeted keyword should occur 2-3 times in the body, in alt, one image to be renamed after that keyword, with same keyword in alt tag
Keeping the header clean so that keywords can be found as early as possible in the body
We will provide monthly report an Excel document which summarizes the following items: